From Awareness to Conversion tactics, find out 6 Great Influencer Marketing Campaigns! Product Co-Creation | Morphe X Jaclyn Hill Some partnerships just work right like Batman & Robin, Martina Navratilova & Pam Shriver Bonny (for the tennis fans) and Bonnie & Clyde. But Jaclyn Hill and Morphe partnership “stole the show” and took it to another level. The professional makeup artist (5M Youtube subscribers) already had a strong partnership with the makeup brand. However, Morphe…
Some Influencers & Content Creators you can‘t miss in 2021!
Influence Marketing has evolved since the start and the strategies are becoming more diverse! In 2021: DiversityNo-edit editBrand Fun MomentsData will play a key role in decision makingTik Tok and Reels RaiseGamers and StreamersLong-term Partnerships Diversity People tend to look for who most resembles them; therefore, the scenario will be increasingly diverse, whether racial, gender, sexual orientation, etc. This also comes from the preferences of the new generations, who are more aware of social issues.…
Measure Your Influence Marketing or Discover the Best Talent
Influencer marketing software helps driving ROI to campaigns! Make sure you are reaching the right audience. Here’s how to do it the easy way. Influencer Marketing Software helps marketings campaigns to reach their target audience. Ensuring the selected influencers reach the target audience is key to success. Doing it manually is not easy, and it becomes harder as you scale! Campaign Planning and Audience Targeting For a marketing professional, at the end of the day,…
Influecer Marketing Metrics – Think about it – you use campaign goals on Ads, so why shouldn’t you be using that in Influencer Marketing? This article covers Influencer Marketing Metrics, Goals and Objectives: Influencer Marketing goals and campaign metrics objectivesHow to use goals in Influencer Marketing campaigns The Influencer Marketing campaign objectives brands are using right now Find the right IM campaign objective for your brand’s marketing strategy Goals and campaign objectives You can read…