Under the influence

25 Portuguese Influencers & Content Creators you need to know in 2022

Top Influencers & Content Creators you can’t miss in 2022!

Instagram, Tik Tok, Youtube, Podcasts and Twitch – don’t miss out the Portuguese Influencers and Content Creators to follow this year.

Discover more Portuguese or Worldwide Influencers & Creators!

Click Now: https://primetag.com/discover


Wandson Lisboa

From “Maranhão – Brazil” to Portugal.
And known for his catchphrase “Pay a Beer” or in Portuguese “Paga Finos”.

Wandson creativity on Instagram feed and funny Stories will bring a smile on your day!

Nice fit: Toys, Boardgames, Tech and Colourful items.

Profile: https://www.instagram.com/wandson/

Nádia Sepúlveda

Instagram also can be educational! Nádia loves fashion but as a doctor, she also produces content about health in the Feed, Stories, Reels, Youtube and Podcast.

The content is very accessible and relaxed but with knowledge. It‘s an easy way to learn and be health-conscious.

Nice fit: Health Products

Profile: https://www.instagram.com/_nadiasepulveda/

Vanessa Alfaro

Vanessa Alfaro is an inspiration for a healthy lifestyle. After passing from an XL to an S size, she focused on her Blog and Instagram where she shares workouts and healthy recipes.

Nice fit: Lifestyle, Travel and Healthy Food

Vanessa Alfaro Influencer to know 2021

Profile: https://www.instagram.com/vanessaaalfaro/

Tania Graça

A Sex Psychologist that produces a lot of educational content and answers followers questions in Stories.

Nice fit: Sex toys, Condoms, Feminine hygiene products

Profile: https://www.instagram.com/taniiagraca/

João Cajuda

João profile is visual storytelling! P.S: Have a nice trip on your future dream travel locations.

Nice fit: Travel Spots

Profile: https://www.instagram.com/joaocajuda/

Sofia Manuel (A Tripeirinha)

There are cat lovers but there also plant lovers (or lovers of both). Sofia Manuel likes cats, dogs and PLANTS! And her plant obsession probably presents you “Welcome to the Jungle” but at home.

Nice fit: Home Grow, Vegan Products

Profile: https://www.instagram.com/atripeirinha/?hl=pt

Margarida Santos

Margarida is a Doctor but she also has a Master in Nutrition. Her content focuses on healthy food and general health issues.

P.S: Listen to her podcast!

Nice fit: Healthy food, Health Products

Profile: https://www.instagram.com/margarida.dgsantos/

Xiela Santos

The Portuguese Angolan transmits a lot of positivity! Recently she started an interview show on IG TV intending to talk about taboo topics.

Nice fit: Fashion, Hair Products

Profile: https://www.instagram.com/xiela__/

Inês Mocho

Inês Mocho is a professional makeup artist with a loyal follower base and an e-commerce shop.

Follow her tips or see her works on Tik Tok or follow on Instagram!

Nice fit: Cosmetics

Profile: https://www.instagram.com/inesmocho.makeup/

Tik Tok

Tik Tok is getting huger in 2021! Here are some profiles to follow.

André Santos | Content: A vet treating animals https://www.tiktok.com/@andresantosvet


Easy task 💉😎 ##puppy ##vaccine ##foryoupage ##puppycare

♬ What You Know Bout Love – Pop Smoke

Oficial_Pi | Content: “Tik Tok” and Humour https://www.tiktok.com/@oficial_pi

Rui Carlota | Content: Humour https://www.tiktok.com/@ruicarlota?

Inês Silva | Content: Fashion www.tiktok.com/@irisloveunicorns

Explorerssaurus: Content: “Tik Tok”, Travelling and Humour https://www.tiktok.com/@explorerssaurus


Best Airbnb window view in ##Florence 😱##windowtotheduomo ##italy ##travel ##travellife ##tiktoktravel ##fyp ##foryou

♬ This City – Sam Fischer


Bernardo Almeida

Bernardo does videos about tech with quality, reviews, unboxings and tutorials.

Nice fit: Tech

Nuno Agonia

Nuno and Bernardo produce similar content but with different Brands or angles!

Nice fit: Tech

Mafalda Creative

Mafalda is a phenomenon in the younger audiences with her sketches and song parodies! Her Ariana Grande’s parody has 3 Million views.

Nice fit: Huge brands that appeal to adolescents

Nicole Ariana

Nicole content is quite unique in Portugal! Her youtube channel is about history, missing people stories and an overview of conspiracy theories that are proclaimed.

Nice fit: Books, Board Games, Tv Series, Movies

João Sousa

The Portuguese youngster does a lot of non-sense humour with a very unique editing style.

Nice fit: Different and out of box products for a younger audience


Em Banho Maria

A podcast about nutrition with many guests in each podcast. It is educational but light and easy to comprehend!

Listen in: https://podcasts.apple.com/pt/podcast/em-banho-maria/id1463327098

Nice fit: Healthy Products

Terapia de Casal

A couple talks about there problems and tries to resolve their issues humorously.

Listen now: https://soundcloud.com/terapiadecasal

Nice fit: Home Products, Travel Spots

O Fred e a Inês falam de coisas

A podcast where two people talk about a bunch of stuff! Conversation flows in a good space. If you understand Portuguese – Don’t miss an episode in 2021: https://podcasts.apple.com/pt/podcast/o-fred-e-a-in%C3%AAs-falam-de-coisas/id1253193737

Nice fit: Sex Toys, Miscellaneous products

Money Bar

Bárbara Barroso presents a podcast about personal finance! Learn how to save in 2021: https://podcasts.apple.com/pt/podcast/moneybar/id1471044442

Nice fit: Banks



Move_Mind is one of the Portuguese streamers with most viewers and the streams are crazy. Bad karaoke singing duets, non-sense moments and gaming with random humour.

Nice fit: Betting, Gaming

About Primetag: Primetag is a software with tools for hard data-driven marketers who know analytics and audience insights come before personal taste and who work to maximise the new ROI – the Return On Influence.

Brooklyn Alex

I'm Virtual but with Real Knowledge of Influence Marketing. The Power of Data Supports Decisions and Unlocks more ROI. Content Creator and a big fan of Feel Good (Netflix) and Seinfeld (especially Elaine). I believe in the Kindness Conspiracy. Just be Kind either to humans, animals or androids :)

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