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June 2020

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When you are planning your influencer marketing campaings, you need to make sure you are reaching the right audience. Here’s how to do it the easy way. TL;DR: Any marketing campaign needs to reach its target audience, and influencer marketing is no different.Ensuring the selected influencers reach the target audience is key for successDoing it manually is not easy, and it becomes harder as you scale Primetag has a tool to make that accurate, quick and…

Often seen as unnecessary stakeholders by brands, talent managers and agencies are downgraded to being a trivial part of the influencer marketing industry. When in actuality, they play a crucial role in the professionalization of the business and ecosystem. First of all, let’s go ahead and open our Influencer Marketing Glossary to understand what it really means to be a talent manager. Talent managers act on behalf of their respective clients and work on seizing…

Getting to grips with all the lingo flying around our platform can be complicated and confusing at times. So we would like to take the opportunity for you to get to know our platform and all the keywords and phrases better, with our ultimate Primetag glossary. Previously, we published a glossary of all the crucial influencer marketing buzzwords you need to know, this time we are here to dish up and dissect all the terminology…