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November 2019

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Real Madrid fan Delantero09, is seemingly one of the most popular Spanish Youtubers. His unique football tutorials have gathered over 2.7 million subscribers and many more followers across all the major social media platforms. Today, working with Spanish influencer agency YouPlanet, Delantero is collaborating with international brands, such as Adidas, Puma and Nike. On top of this, Jesús has featured football superstars like Cristiano Ronaldo, Messi and James Rodríguez in his videos. We spoke to Delantero…

What if I told you there’s a social network with more than 700 million users you never heard of? We have all heard about WeChat and Line. More recently, TikTok has become the hot-new-thing, amassing millions of users and effectively crossing the threshold between Asia and the West. However, another player has been quietly rising, and is on the verge of becoming one of the biggest social networks in the World. Meet Kuaishou, a Chinese…

After our successful Spain launch event in Barcelona, Primetag once again brought together leaders and experts to provide valuable insight and discuss the status of influencer marketing for Spain in 2019 and beyond.  Primetag, along with experts from CARAT, YouPlanet and more, hosted our highly anticipated #RealFollowers event in Madrid at ESPACIO CÓMO. Brands, agencies, agents and influencers networked and engaged with the industry’s leading marketing experts. Hosted by ESADE’s professor Franc Carreras, it was…